How Authenticity And Consistency Became Flipp Dinero's Recipe For Success

When Flipp Dinero dropped his breakout single “Leave Me Alone” in 2018, the Brooklyn rapper had only been rapping for two years and had a library of unreleased records in his stash. He had no idea “Leave Me Alone” would blow up, but thankfully it did. The anthem not only went viral on Tik Tok but became a massive hit on New York radio stations.

“Leave Me Alone” later grew bigger as co-signs from Drake, Travis Scott, Odell Beckham, Jr. and more came in. Dinero signed a deal with DJ Khaled‘s We The Best Music Group imprint thanks to the record, and it recently went quadruple-platinum to give Dinero another plaque to hang up on his wall.

“That’s a big accomplishment,” Dinero said about his breakout song going quadruple-platinum during a Zoom call with HipHopDX. “It’s my favorite song that I’ve created, in all honesty, but the job isn’t finished. You know what I mean?”

“I still got shit to do. I still got work to do, and I still got more plaques to get. So I feel like I got the foundation, and I’m just happy that it opened the door to show people like ‘Yo that boy Flipp, he ain’t someone to play with, he for real,’ you know what I mean,” he added.

Dinero has been putting that work in too. He has another platinum record with “How I Move,” featuring Lil Baby and his new single “No No No” with A Boogie Wit Da Hoodie is one of several tracks played in the background of ESPN’s Monday Night Countdown NFL show.

In a time where songs are consumed so much quicker, especially for up-and-coming rappers like Dinero, it’s hard to have music that sticks with listeners. Dinero seems to have the formula, and he attributes it to the authenticity he puts into his music. With “Leave Me Alone,” he captures the annoyance of bothersome ex to perfection and on “No No No” he has his listeners relate to living life with no regrets.

“I’m going to keep it real with you, bro. You know how many people come in this game and make hits, blow up, and their songs go crazy,” Dinero said. “It just shows the authenticity with me if that makes any sense. I don’t want to get caught up in my work and say, ‘Yo, I’m going to work harder than everyone else.’ Nah, because there are people out there that are putting in their pain. I’m just happy that the authenticity made it properly through the music because this shit is real. If you really fuck with this music shit, it’s real.”

According to Dinero, consistency is just as significant as being authentic. A rapper can drop his best song, but if the timing isn’t right and listeners don’t receive it well, the next songs after need to have to same energy put into them as the previous record.

“I feel like you have to be consistent in this day and age because technology is present,” Dinero said. “Everyone has a short attention span. You can put something out today, and niggas will legit forget about that shit tomorrow.”

“You really got to devise a plan on how you’re going to keep that energy flowing. You got to be consistent with this shit and make sure you put your energy into it every time with consistency.”

Check back for more of our conversation with Flipp Dinero. In the meantime head over to his Instagram page @flippdinero.