Cardi B Partners With Reebok For Limited Edition Sneaker
Cardi B‘s releasing a brand new Reebok shoe in honor of her birthday.
The “WAP” rapper is partnering with the longstanding sneaker brand to release the Club Cardi C. Inspired by a “dystopian world,” the new sneaker is designed to be “unapologetically in your face” by taking the infamous Club C silhouette and adding Cardi’s flare for fashion and boldness.
“I’m kicking off my birthday weekend by announcing I am officially dropping my first ever Reebok x Cardi Footwear Collection on 11/13!!,” Cardi exclaimed on Instagram Saturday (October 10). “As my birthday gift to my loyal fans I’m dropping limited pairs TONIGHT at MIDNIGHT EST on Reebok.com. #ReebokxCardiB”
View this post on InstagramI’m kicking off my birthday weekend by announcing I am officially dropping my first ever Reebok x Cardi Footwear Collection on 11/13!! As my birthday gift to my loyal fans I’m dropping limited pairs TONIGHT at MIDNIGHT EST on Reebok.com. #ReebokxCardiB
Reebok announced it had signed a partnership deal with Cardi in 2018 with their first collaboration coming in 2019 for the promotion of the Reebok Classic. In August 2019, the company announced they were releasing a Club C sneaker covered in Swarovski crystals.
“Everything that you love about Cardi B is what you love about Reebok,” Reebok said in a press release at the time. “Reebok has a longstanding legacy of nonconformity, whether it’s creating the first workout shoe exclusively for women or putting bold-faced expletives and fresh-faced hip-hop stars in its big ad campaigns in the early ’00s.”
The Reebok sneaker is the latest birthday gift for Cardi, who already has a major fashion partnership wth Balenciaga already in the bag. At her birthday bash in Las Vegas on Saturday (October 10), her estranged husband Offset decided to gift her a $330,000 Rolls-Royce Cullinan.
The lavish offering from the Migos rapper comes as the two are still in the midst of a divorce, which Cardi filed for in September.