SZA Flaunts It All In New SKIMS Campaign

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Kim Kardashian has recruited SZA to be the star of SKIMS’ latest Fits Everybody campaign, which was released Wednesday (March 22) morning.

In the new underwear campaign, which was shot and directed by Greg Swales, the Grammy-winning singer poses effortlessly in four of the brand’s signature looks, including the fits everybody square neck bodysuit, the fits everybody bandeau, and the fits everybody unlined demi bra in both brown and black, with matching underwear for each of the looks.

“I’m excited to be in SKIMS’ latest Fits Everybody underwear campaign and to align myself with a brand that strives to make women feel both comfortable and sexy,” SZA said of the opportunity in a press release. Kim Kardashian thanked and praised the R&B star’s energy on set by adding, “SZA’s honesty, confidence, and dynamic energy are unparalleled. She’s truly the woman of the moment, and I’m so honored for her to be featured in SKIMS’ latest campaign.”

SZA joins a number of big names that have modeled for Kardashian’s shapewear brand, including Snoop Dog, Teyana Taylor, Cassie, Rosalía, Indya Moore, Tyra Banks, Heidi Klum, Alessandra Ambrosio, Candice Swanepoel, and more.

This campaign comes ahead of SZA‘s final “SOS Tour” stop today (March 23) at the Kia Forum in Inglewood, California. The R&B star just recently celebrated the release of her second studio album SOS which earned her, her first No. 1 on the Billboard 200 chart. It then remained in that position for 10 non-consecutive weeks.