Road to $50,000: UnitedMasters, Ally Bank, Steve Stoute, Grammy Nominated – Cordae & Earn Your Leisure award ‘Plugged’ seeding money at EYM Charlotte
Earn Your Masters Event in Charlotte Exceeds Expectations, Uniting Music and Entrepreneurship
NEW YORK, NY & CHARLOTTE, NC – April 30, 2024 – The Earn Your Masters event in Charlotte, presented by UnitedMasters in partnership with Earn Your Leisure and Ally Bank, proved to be a resounding success, drawing crowds of eager participants and industry leaders alike. Highlight of the evening was the pitch competition, where five finalists had the opportunity to present their innovative ideas to a panel of esteemed judges. The panel included advertising and music industry mogul Steve Stoute, Rashad Bilal & Troy Millings of Earn Your Leisure, Reggie Willis – Ally’s Chief Diversity Officer, and surprise judge, fellow North Carolina resident and Grammy nominated Hip Hop artist, Cordae.
Earn Your Masters was led by Steve Stoute and his company UnitedMasters. As a music and advertising mogul, Steve Stoute’s track record speaks for itself. With a storied career in the music industry, Stoute has collaborated with top-tier artists such as Jay-Z, Mariah Carey, Nas, and Mary J. Blige, shaping their careers and contributing to their legendary status. Additionally, through his advertising agency, Translation, Stoute has spearheaded successful campaigns for renowned brands including Apple, McDonald’s, AT&T, State Farm, and Budweiser, solidifying his reputation as a visionary leader in both the music and advertising worlds.
Earn Your Masters, held this past weekend in Charlotte, NC, saw a packed venue with a line around the corner, showcasing the immense interest and enthusiasm for the intersection of music and entrepreneurship. Attendees were treated to a dynamic lineup of speakers, workshops, and networking opportunities, cementing Earn Your Masters as a premier platform for aspiring artists and entrepreneurs.
After much deliberation, the local winner of the $5000 seeding money was Dominic Samuels, whose groundbreaking ‘Plugged’ concept impressed the judges with its creativity and potential impact on the DJ/music industry. Dominic can be found on Instagram @sirdom_. Earn Your Masters will continue its journey with one more stop before the grand finale in Miami in December, where the grand prize winner will walk away with $50,000 in funding to bring their idea to life.
The event concluded with a mesmerizing performance by open-call winner Cyanca, whose soulful voice captivated the audience. UnitedMasters’ dedication to amplifying local talent was palpable as North Carolina artist J$PH, representing their roster, delivered a show-stopping performance, leaving attendees buzzing with anticipation for the future of music innovation. The energy of the event remained high throughout, with famous North Carolina DJ Fannie Mae keeping the crowd energized in between panels and throughout the mixer, ensuring an unforgettable experience for all.
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